About 54% of Americans don't think any political ads should be allowed by social platforms, and 77% say it's unacceptable for their personal information to be used by social platforms to serve them political ads, says the Pew Research Center. Their recent study breaks down the findings by age, race/ethnicity and political leaning, with those ages 65 and older most likely to favor not allowing political ads on social media. Some 64% of those 65 and older say these sites should not allow any political ads on their platforms, compared with slightly over half of those ages 30 to 64 and 45% of those 18 to 29. By contrast, those in the youngest age group are more likely to favor allowing only some ads on the site, with 30% holding this view, compared with about one-in-five or fewer of those in older age groups.