Digital Smarts - Facebook Isn’t Dying, But Getting ”Grayer”

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January 19th, 2015
by altuser
in
Social Media
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A recent article in Adweek reviews social media usage across different age demographics, finding that more than half the U.S. population use social networks on a regular basis, with Facebook leading the pack. Twitter, Instagram, Pinterest and Tumblr follow closely behind, and are continuing to grow in popularity. Also interesting to note is that Facebook appears to be the social network of choice for seniors (adults 65+).