Research Says Many Facebook “Likes” Are Bogus
Researchers from England have found that “likes” on Facebook for companies and celebrities are not all they are cracked up to be...
Ever wondered about the secrets of creating a viral video? Viral videos have a foundation in quality content, Laura McLeod writes on the Business 2 Community site. To increase a video's chances of going viral, target a specific audience, use an emotional hook, offer value to the viewer, stand out from the crowd and have a solid marketing plan, she writes.