YouTube Parent Resources
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A new survey from KidSay reveals YouTube is the number one website amongst “tweens” (ages eight to eleven), despite the policy that you must be 13 or older to create an account...
Digital Smarts - Who Do You Follow and Do They Influence You?
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Although some influencers and celebrities have come under fire for tone deaf posts during the pandemic, a study by United Talent Agency Marketing reveals 60% of consumers are following more celebrities and influencers during the outbreak and 61% don't mind celebrity content that's produced in collaboration with a brand. The research also found brands using celebrity influencers on Instagram experienced a1.5 times lift in traffic this year compared with 2019.
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